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What Is the Culture of Achievement, And Why Is It Important For Business? Prologue I would like to start with a case I personally observed and, moreover, in which I participated. A young and ambitious graduate of a Western school of business became the CEO of a large industrial holding company. He was not happy with the bureaucratic, procedure-oriented management system he found, to a large degree "manually operated", despite all the bureaucracy. One of the first innovations he ...

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